B2B demand generation
Generate leads.
Then prove they're real.
LeadGenesis is a managed content-syndication and account-based demand partner. We source, qualify, and deliver leads from first-party programs — then our engagement pixel proves each one actually read and engaged with your content. No purchased lists, no guesswork.
- Engagement-proven leads
- First-party & consent-verified
- Fully managed, white-glove
No cookies. No fingerprinting. Honors Global Privacy Control & Do Not Track.
Built for demand-gen & content-syndication teams
Why LeadGenesis
Everyone sells you “qualified” leads.
We can prove it.
A BANT box and a form fill tell you nothing about whether a real buyer actually engaged. LeadGenesis is a fully managed demand-gen partner — content syndication and account-based programs run for you — with our engagement pixel wired into every campaign. So lead quality stops being a claim and becomes evidence.
What we do
Generate. Prove. Report.
A fully managed demand engine — from first-party content programs to a sales-ready lead you can actually trust, with the reporting to back it up.
Generate
Full-funnel demand
We run content syndication and account-based programs across trusted B2B networks — putting your thought leadership in front of in-market buying groups and vetting them to BANT+ standards.
- Content syndication & ABM
- Intent-based targeting
- BANT+ qualification
Prove
Verify real engagement
Our engagement pixel scores every visit for genuine attention — viewability, active time on page, and scroll depth — and filters out bots and invalid traffic before a lead ever reaches you.
- MRC 50% / 1s viewability
- Active engaged-time
- Bot / invalid-traffic filtering
Report
White-glove handoff
Every lead is scored, routed, and delivered with its engagement record — backed by clear, audit-ready reporting from your dedicated team. No dashboard to learn, no data project to staff.
- Lead scoring & routing
- White-glove reporting
- Consent-verified CRM handoff
One lightweight tag.
Undeniable proof of attention.
A single paste-once script — under 200 bytes on the wire — engineered so it can never slow down or break the host page. Every callback is sandboxed; worst case is a silent no-op. It reads no form values and sets no cookies.
MRC-standard viewability
Counts a view only when ≥50% of your content is on screen for ≥1 continuous second — the IAB/MRC standard, measured with IntersectionObserver.
Genuine engaged-time
Active time is counted only while the tab is visible, focused, and not idle — real attention, not wall-clock. Plus scroll depth and lifecycle heartbeats.
Consent-verified attribution
Links an anonymous session to an identifiable lead only when they explicitly opt in — no consent, no link, ever. Everything else stays pseudonymous.
Bot & invalid-traffic filtering
GIVT/IVT filtering flags bot user-agents and impossible timing so billable metrics exclude invalid traffic — while totals stay fully auditable.
<!-- LeadGenesis engagement pixel -->
<script
async
src="https://cdn.leadgenesis.io/t/v1/tracker.js"
integrity="sha384-…"
crossorigin="anonymous"
data-cid="acme-q3-whitepaper"
data-sel="#content"></script>Measured to a standard
Quality you can put a number on
The numbers below are the guarantees baked into every campaign — the standard we measure to, not marketing math.
How it works
You run marketing. We run the machine.
From a paste-once tag to reporting your whole team trusts — no data warehouse, no self-serve tool to staff, no heavy build.
Paste one snippet
Drop the SRI-pinned tag onto your landing pages and gated assets. Campaign dimensions auto-derive from the URL or data attributes — no engineering project.
The edge measures & filters
Tiny beacons stream to our edge collector, which validates, anonymizes IPs on the spot, filters bots/IVT, and sessionizes engagement — fast, at 204-response speed.
We report, white-glove
No dashboard to learn. Your dedicated team delivers clear, audit-ready engagement reporting and per-lead exports — built around your funnel and your CRM, as often as you need them.
An on-page expert that turns questions into pipeline
Every campaign can carry its own AI chat widget — isolated in a shadow DOM so it stays out of the host page's way. It helps visitors on the spot and feeds your sales team the signals that matter.
Grounded, on-brand answers
The chatbot answers only from the talking points your team approves — it never invents pricing, specs, or claims, and offers to connect a human when it's out of scope.
Tuned for you, live
You send the approved talking points; we tune the greeting and knowledge base for you. Changes ship instantly — no redeploy, no dev ticket, no tag change on the page.
Every question is intent
Each conversation is logged as a buying-intent signal and, for consented leads, tied to the person — turning idle curiosity into BDR follow-up fuel.
Privacy-first, not privacy-later
Compliance built into the measurement — not bolted on
Proving lead quality shouldn't cost you your visitors' trust. Every design decision defaults to the most privacy-preserving option.
Cookieless by design
No cookies, no localStorage, no device fingerprinting. The session id lives in memory and dies on navigation.
Respects the visitor
Honors Global Privacy Control and Do Not Track — dropping referrer data and flagging privacy mode automatically.
IPs anonymized at the edge
Raw IPs are never stored — truncated and HMAC-hashed with a daily-rotating salt, so identifiers self-anonymize within 24 hours.
Consent-gated identity
Anonymous measurement is aggregate by default; a lead is only ever linked to a session with their explicit opt-in. GDPR & ePrivacy-aware, EU residency capable.
Data minimization and retention limits are enforced end-to-end — raw events expire, rollups are PII-free, and consent wording is reviewed with your DPO before go-live.
What teams say
Lead gen you can actually defend in the QBR
“Finally, lead quality we can actually see. Handing sales an engagement record next to each contact ended the 'are these any good?' argument for good.”
“It runs like an extension of our team. We brief them, and clean, audit-ready reporting shows up — no dashboard to babysit, no data project to staff.”
“The engagement proof made our whole content-syndication spend defensible in the QBR. And the on-page chat surfaced intent we were completely missing.”
Illustrative examples — real customer stories coming soon.
Stop guessing which leads are real.
Let us run a demand program end-to-end — content syndication, engagement-verified leads, and white-glove reporting your sales team will actually trust.
Privacy-first · Cookieless · Live in an afternoon